AFGRI Equipment Australia Drives Support for Regional Golf Through Araluen Estate Adidas PGA Pro-Am Series Partnership

AFGRI Equipment Australia is proud to support the Araluen Estate Adidas PGA Pro-Am Series as presenting partner, reinforcing its ongoing commitment to local communities and the golf industry across Western Australia.

The tournament brings together professional and amateur golfers for a premier golfing event, while also highlighting the importance of quality turf management and the role advanced equipment plays in delivering world-class playing surfaces.

As the WA dealer for John Deere Golf & Turf equipment, AFGRI Equipment works closely with golf clubs, turf managers, councils, and sporting facilities across the state to support the maintenance and presentation of courses and green spaces.

John Deere Golf & Turf equipment is recognised globally for its innovation, reliability, precision cutting technology, and efficiency — helping golf courses maintain exceptional conditions while improving productivity and reducing downtime.

AFGRI Equipment General Manager – Sales & Marketing, Jacques Coetzee, said the partnership was about more than sponsorship.

“The Araluen Estate Adidas PGA Pro-Am Series is a fantastic event that brings people together, celebrates the game of golf, and showcases the importance of maintaining quality sporting facilities,” Mr Coetzee said.

“At AFGRI Equipment, we are proud to support the communities we work in every day, and golf is an important part of that connection. Through our partnership with John Deere Golf, we’re able to provide industry-leading equipment and local support that helps courses present at their very best.”

AFGRI Equipment’s dedicated Golf & Turf team supports customers across WA with access to John Deere fairway mowers, greens mowers, utility vehicles, compact tractors, sprayers, and precision turf equipment — backed by local service, parts, and technical expertise.

AFGRI Equipment State Manager – Golf & Turf, Jack Latchford, said the relationship with Araluen Estate highlighted the importance of trusted support and reliable equipment performance.

“Araluen Estate has built an impressive John Deere Golf & Turf fleet, and we’re proud to continue supporting the team with the equipment, service, and product expertise needed to maintain one of WA’s premier golf courses,” Mr Latchford said.

“It’s not just about supplying machinery — it’s about building strong relationships and providing ongoing local support to help the course perform at its best year-round.”

The company says partnerships like the Araluen Estate Adidas PGA Pro-Am Series reflect AFGRI Equipment’s broader commitment to growing with local communities and supporting industries that bring people together.

The Araluen Estate Adidas PGA Pro-Am Series presented by AFGRI Equipment is expected to attract strong participation from both professionals and local players, delivering a valuable opportunity to celebrate golf, community connection, and the importance of premium turf maintenance.